INCA went international to finish the year, designing a wholly sustainable interactive art installation and architectural experience for Stella McCartney at in-store and pop-up locations across China and Japan.
Delivered from the UK in line with Stella and INCA’s sustainability ethos, the project showcased the A to Z Manifesto art pieces that form SMC’s global campaign. Guests could also view art, buy the collection and share the digital projection moment via WeChat and the SMC website.